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Monthly Archives: January 2022

Unlocking Customer Value through Data-driven Personalization - How many of us spare barely a second or two to read an ad on our mobiles? Tuck S. Chung, Prof. of Marketing at ESSEC Business School, Asia-Pacific, shares research into how big data can be used to improve product personalization and overcome the challenge of short attention span.

Unlocking Customer Value through Data-driven Personalization

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Tuck S. Chung, ESSEC Asia-Pacific, explores how data-driven personalization can beat short attention spans and lead to improved customer value.

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The Academic Eye
Technology and Humans: One path - Livia Kuga, FGV-EAESP student finalist in the 2021 CoBS CSR competition, looks at the rise and place of technology in our lives and contends that greater efforts should be made to improve interaction between man and machine.

Technology and Humans: One path

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FGV-EAESP Student Livia Kuga looks at the rise and place of technology in our lives.

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Food For Thought
Hybrid Working, Employees and New Talent: How do they affect management? Professor David Allen, Warwick Business School, explores the shift, resistance, challenges and ways for managers and organisations to effectively manage hybrid working in the face of pressure from employees and new talent.

Hybrid Working, Employees and New Talent: How do they affect management?

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Prof. David Allen, Warwick Business School, explores the challenges and ways for management to effectively manage hybrid working.

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The Academic Eye
Innovation in Education: The ESSEC MSc in Sustainability Transformation, by Alexis de La Tour du Pin. Alexis de La Tour du Pin, Executive Director of the MSc in Sustainability Transformation and Chair on Environmental Transition at ESSEC Business School, puts the spotlight on the new and innovative sustainability transformation degree programme at the school.

Innovation in Education: The ESSEC MSc in Sustainability Transformation

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Alexis de La Tour Du Pin, ESSEC Business School, explains the new MSc in Sustainability Transformation.

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Community News
Supercharging Sustainable Supply Chain Performance with Circular Economy The circular economy is a key topic in the manufacturing industry, one which in recent years has gained importance among companies and policymakers alike. Against the backdrop of Scotland and Brazil, Professors Susana Carla Farias Pereira, FGV-EAESP, Simone Sehnem, UNOESC, and their fellow researchers put the spotlight on the critical success factors for the circular economy journey and the role of management in dealing with these factors.

Supercharging Sustainable Supply Chain Performance with Circular Economy

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Prof. Susana Pereira, FGV-EAESP, looks at the critical success factors for the circular economy journey in the supply chain.

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The Academic Eye
Prof. Frederik Dahlmann, Warwick Business School, with research on companies and how their supply chain emissions can be reduced.

How Can Supply Chain Emissions Be Reduced?

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Prof. Frederik Dahlmann, Warwick Business School, with research on companies and how their supply chain emissions can be reduced.

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The Academic Eye
Leadership and the importance of mutualism in times of crisis. Pavan Jambai, MiM student at ESSEC Business School, takes perspective on the enduring pandemic to draw on the lessons of successful and responsible leadership and the notion of mutualism as a guideline for critical decisions.

Leadership and the importance of mutualism in times of crisis

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Pavan Jumbai, ESSEC, draws on the lessons of responsible leadership and the notion of mutualism as a guideline for critical decisions.

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Food For Thought
How Companies Deal with Human Rights Violations. No one is perfect – and neither is corporate governance. Human rights abuses are systematically reported within companies of all sizes and industries. Leaving aside legal proceedings, what are the ways to efficiently resolve such conflicts? Professor Maximilian Schormair, Trinity Business School, and Lara Gerlach, Project Officer Controlling & Compliance Asia at Plan International, with a focus.

How Companies Deal with Human Rights Violations

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Prof Maximillian Schormair, Trinity Business School, and Lara Gerlach, Plan International, with a focus on how companies deal with human rights violations.

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The Academic Eye
Brazil has been in the vanguard of ethical and sustainable investment with the rise of the ISE Index. Professors Aron Belinky and Paulo D. Branco , FGV-EAESP, explore the high-scoring reputation of the country and take a look at the challenges and improvements to make for a brighter, more sustainability-conscious future

Ethical investment in Brazil and the Development of the ISE Sustainability Index

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Profs Aron Belinky and Paulo D. Branco , FGV-EAESP, explore ethical investment and the rise of the ISE Sustainability Index in Brazil.

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The Academic Eye
Education: A change-maker in sustainability transformation - Alexis de La Tour du Pin, Executive Director of the MSc in Sustainability Transformation and Chair on Environmental Transition Chair at ESSEC Business School, opens the second of a three-part feature on education and the shift from sustainability transition to sustainability transformation.

Education: A change-maker in sustainability transformation

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Alexis de La Tour du Pin, Exec. Dir. MSc in Sustainability Transformation at ESSEC Business School, with a focus on education as a key for sustainability transformation.

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Food For Thought

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