Bridging the Gap Between Corporate Social and Financial Performance
Prof. Qinqin Zheng, Fudan, looks at the link between a company’s corporate social performance (CSP) and corporate financial performance (CFP).
Prof. Qinqin Zheng, Fudan, looks at the link between a company’s corporate social performance (CSP) and corporate financial performance (CFP).
Prof. Tuck Siong Chung, ESSEC Asia-Pacific, follows up on myopic management and the tendency of managers to ‘manage the bottom-line’.